MARK POMERVILLE
MARK POMERVILLE
About Us
Vice President of Marketing, Brand Strategy
& Media Innovation
Mark Pomerville is a senior marketing strategist, creative director, and media executive who has led campaigns for classical schools, nonprofits, and ministries. With a background in television and a passion for redemptive storytelling, he specializes in crafting cinematic, theology-rich content strategies that elevate institutional brands. As Media Director at Providence Christian College and founder of Pomerville Productions, Mark has unified brand ecosystems, grown engagement, and produced nationally recognized media. His portfolio spans classical academies, churches, and government agencies, integrating AI, video, social media, and storytelling to build compelling, mission-driven identities.
SIGNATURE MEDIA PROJECTS
Directed and produced comprehensive digital campaigns for Providence Christian College, a classical liberal arts Christian college, designed to increase prospective student engagement and deepen institutional appeal.
Implemented all facets of media promotion for an elite Great Books program, including full production of its videos, photography, and website execution—all designed to capture student voice, historic mission, and love of Western Civilization.
Creator and Executive Producer of The Virtuous Mind, an interview program featuring voices in classical education and theology. Responsible for full conception, guest coordination, recording, editing, post-production, and distribution.
Produced, filmed, edited, promo video series for Geneva School of Boerne, a classical academy in Texas, designed to support enrollment messaging and mission storytelling across social media, digital platforms, and admissions channels.
Executed a video campaign for Ascent Classical Academies, Colorado-based classical schools that are grounded in American founding principles. Responsible for all aspects of video production from concept to completion.
Photographed a series of promotional campaigns for Maranatha, a Christ-centered, university preparatory education to equip the whole student through academics, arts, athletics, and service for the glory of God.
Promo video producer, director, interviewer, editor, and post-production manager for Youth Guidance, a nonprofit initiative serving young at-risk children in urban communities with mentorship and character formation focus.
MARK POMERVILLE - SKILLS INDEX
STRATEGIC & LEADERSHIP | CREATIVE & PRODUCTION | DIGITAL & TECHNICAL
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STRATEGIC & LEADERSHIP
Brand Development · Campaign Strategy · Client Relations · Cross-Functional Team Management · Donor Communications · Educational Strategy · Enrollment Funnels · Executive Communication · Fundraising Media · Institutional Identity · Internal Stakeholder Engagement · Leadership Training · Mission Alignment · Organizational Consulting · Partner Development · Performance Analytics · Public Speaking · Recruitment Strategy · Relational Sales · School Branding · Strategic Messaging · Strategic Planning · Team Leadership · Vendor Management · Vision Casting​
CREATIVE & PRODUCTION
Adobe Audition · Adobe Premiere Pro · Animation Direction · Audio Engineering · Brand Voice Guidelines · Camera Operation · Color Correction · Content Calendars · Copywriting · Creative Direction · Documentary Filmmaking · Faculty Feature Production · Film Directing · Interview Coaching · Lighting Setup · Location Scouting · Motion Graphics · Narrative Storyboarding · On-Camera Presence Coaching · On-Set Production Management · Photography · Podcast Hosting · Podcast Production · Post-Production Editing · Promotional Film Strategy · Scriptwriting · Sound Design · Storytelling Strategy · Student Media Mentorship · Video Editing · Visual Brand Development · Voiceover Direction
DIGITAL & TECHNICAL
Ad Campaign Retargeting · Ad Funnel Design · Adobe Creative Suite · AI-Powered Copywriting · Analytics Dashboards · Canva · ChatGPT · CMS (Wix, Squarespace) · Content Scheduling · Conversion Tracking · CRM Coordination · Digital Ad Strategy · Digital Asset Management · Email Campaign Tools (Mailchimp, ConvertKit) · Facebook Ad Manager · Google Ads · Google Analytics · Instagram Strategy · Meta Business Suite · Midjourney · Podcast Syndication · Project Management Tools (Trello, Asana) · Responsive Web Design · SEO Strategy · Short-Form Video Creation · Social Media Analytics · Social Media Engagement · Sora AI · SproutSocial · Target Audience Segmentation · UI/UX Collaboration · Video Encoding · Video SEO · Web Copywriting · Website Planning · YouTube Channel Management
CLIENTS
